TAG HEUER //
CARRERA SPORT 2020  //

To support the launch of the new Carrera’s design, TAG Heuer ask our agency to produce three films : one to reveal the Carrera Elegant collection, one to reveal the Carrera Sport collection and a shorter teasing dedicated to the Sport Collection.

They will reflect the sportive and modern spirit of these collections and also present the design codes of these iconic timepieces.

TO REVEAL THE NEW CARRERA SPORT WE CHOOSE TO IMMERSE THE WATCH IN AN NOCTURNE, HOSTILE, MISTY SET UP TO EVOKE LEGENDARY ENDURANCE RACING EVENTS.


MOVIE //
STILL FRAMES //  LIGHT SPEED //
STILL FRAMES // BEAUTY SHOTS //
CONCEPT & MOODBOARDS​​​​​​​ //

CREDITS :

Client: TAG HEUER

Executive Creative Director : I-REEL // vimeo.com/ireel
Project Management : Joanna Brunet
Producer : Raphaël Garrigues

Images: I-REEL 

Director & Art Director  :  Simon Ravet,  Raphaël Garrigues
Creative Director : Alain Laurans

Director of Photography : Christophe Graillot
VFX Supervisor On Set : Henri Hayon
Set Designer : Raphaël Garrigues

Editing :  Simon Ravet
Color Grading : Simon Ravet

 

You may also like

Back to Top