URWERK - 105 TA

The film evokes the struggle of a man in armour against the elements. Elements that can be aggressive, such as ice, fire, water, dirt, etc. Elements that are usually dangerous to a mechanical watch. This battle leaves many traces of impacts on the armor while the watch and its movement remain in perfect condition. The design of the armour is drawn directly from the formal vocabulary of UR-105 TA into which the watch is perfectly integrated.

The Urwerk UR-105 TA, is designed so that the movement is protected by the case, like a shield.
We chose the allegory of the knight of the future to present this unparalleled watch.

Time has no impact

The film evokes the struggle of a man in armour against the elements. Elements that can be aggressive, such as ice, fire, water, dirt, etc.
Elements that are usually dangerous to a mechanical watch. This battle leaves many traces of impacts on the armor while the watch and its movement remain in perfect condition. The design of the armour is drawn directly from the formal vocabulary of UR-105 TA into which the watch is perfectly integrated

Client: Urwerk

Executive Creative Director : I-REEL // vimeo.com/ireel // www.i-reel.fr
Project Management : Joanna Brunet
Producers : Henri Hayon, Raphael Garrigues

Art Direction: Henri Hayon, Simon Ravet
Concept Design & Design Character : Khasis Lieb
3D Artists : Bruno Jean, Gilles Simoné,
VFX 3D & Particules : Bruno Jean, Simon Ravet
Animation : Henri Hayon, Simon Ravet
Compositing : Simon Ravet, Gilles Simoné
Editing & Color Grading : Simon Ravet
Music & Sound Design : Erwan Mirabeau @ Glimpse Lab

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